Snapchat has introduced an exciting new feature just in time for Holi 2024 – the ‘AR Pichkari’ lens. This innovative lens, developed by a third-party developer, allows users to virtually splash their friends with colors using their smartphone’s rear camera. By simulating the use of a pichkari (water gun), users can engage in a fun and interactive celebration of the festival of colors.
The AR Pichkari lens is just one of many lenses offered by Snapchat that harnesses augmented reality (AR) technology to enhance user experience. Developed by Ronin Labs, this lens is readily available to all Snapchat users. By simply searching for the AR Pichkari lens in the Snapchat app or clicking on a specific link, users can easily access this exciting feature.
Upon selecting the AR Pichkari lens, users can switch to the rear camera on Snapchat and start spreading joy by spraying virtual colors on their friends. The app uses AR technology to identify the location of the friend within the viewfinder and adjusts the color stream accordingly. As users move their phones, the color spray mimics the movement of a traditional pichkari, adding an element of realism to the virtual experience.
Users can navigate around using the AR Pichkari filter to douse their friends with Holi colors virtually. A color indicator bar on the left side of the screen keeps track of the remaining color supply, making the experience even more engaging. Additionally, as the color spray progresses, a festive message of “Holi Hai!” pops up on the screen, adding to the celebratory vibe.
Accessible to All Users
The Snapchat AR Pichkari lens is now available for all users to enjoy on the messaging platform ahead of Holi 2024. It will be accessible to users over the next few days, allowing everyone to partake in the virtual Holi celebration. Users can also access the AR lens by pointing their Snap camera at the Snapcode image on iOS and Android smartphones with the latest app version installed.
Snapchat’s AR Pichkari lens offers users a unique and immersive way to celebrate Holi virtually. By incorporating augmented reality technology, users can engage in interactive color play with friends, adding a modern twist to this traditional festival. Embrace the spirit of Holi in a whole new way with Snapchat’s innovative AR Pichkari lens.