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TikTok, the popular short-form video platform, has displayed remarkable resilience in the face of significant challenges, particularly a temporary shutdown that led to an 85% drop in its user traffic. According to Cloudflare Radar, a tool that tracks internet traffic and trends, TikTok has nearly rebounded to its pre-shutdown levels, with only a 10% decrease
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The recent update to Threads, Meta’s burgeoning microblogging platform, marks a significant milestone in enhancing user engagement and content accessibility. The newly introduced dedicated media tab is a game-changer, permitting users to view all photos and videos uploaded by an individual in one consolidated location. Prior to this innovation, users faced the cumbersome task of
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The digital landscape is ever-evolving, and few developments have captured attention as much as Meta’s Threads—a direct competitor to Twitter. Recently, Meta’s CEO, Mark Zuckerberg, announced that Threads has reached an impressive milestone of 320 million monthly active users (MAUs). This remarkable figure represents a robust increase from the 300 million MAUs recorded just a
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In a bold step toward monetization, Meta has announced that it will begin testing advertisements on its Threads microblogging platform. This new initiative aims to transform Threads into a revenue-generating service, expanding its functionality beyond simply being a social media outlet. First launched in July 2023, Threads has primarily sought to establish itself as a
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In the fast-paced world of social media, businesses often find themselves struggling to stay relevant. The concept of social listening has emerged as a vital tool for companies looking to navigate this dynamic landscape. Contrary to popular belief, social listening isn’t an exclusive luxury for large corporations loaded with hefty marketing budgets. In fact, small
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In an ambitious announcement that could reshape the landscape of social media video content, Adam Mosseri, head of Instagram, unveiled a new video editing application titled Edits. This app aims to establish a robust competitor to existing applications such as CapCut, especially in the context of heightened scrutiny surrounding TikTok and its associated platforms. With
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