In a rapidly evolving digital landscape, TikTok has positioned itself as a key player in social media marketing, catering to brands looking to leverage its vast user base. To enhance marketers’ capabilities, TikTok has made significant updates to its TikTok Academy platform. Originally launched in 2022, TikTok Academy has served as a foundational learning hub,
Social media marketing
The social media landscape is rapidly transforming, driven by external pressures from regulatory organizations and shifting corporate strategies. The rise of artificial intelligence (AI) is also significantly shaping how businesses approach social media marketing. In this dynamic environment, professionals must prioritize continuous learning to adapt and thrive. The year 2025 promises to be a pivotal
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